How to Install Google Analytics in WordPress

WordPress is the most popular blogging platform and has its own native analytics system. If you are already running a WordPress blog, there’s no reason to install Google Analytics. However, if you’re just getting started with your blog and don’t know where to begin, this article will walk you through how to install Google Analytics in your WordPress blog.

This guide assumes that you have a working knowledge of WordPress and a familiarity with installing plugins. If you need help installing or customizing plugins for your blog, see our Beginners Guide to Uploading Plugins in WordPress.

What is Google Analytics?

Google Analytics is a web-based analytics service that provides a large number of reports, graphs, and other useful data points. It is designed to track visitors to your blog and provide valuable insights into your blog’s performance. Google Analytics provides a lot of information and graphs that can be very useful for bloggers.

How to Install Google Analytics in WordPress

The first thing you’ll need to do is install the Google Analytics extension for WordPress. Once you have it installed, you can navigate to the “Plugins” section in your WordPress dashboard and select “Add New” to find and install new plug-ins. You can also head to the Google Analytics website and click on the “Start Free Trial” button to start tracking your visitors.

What data does Google Analytics provide?

After you’ve added the Google Analytics extension to your WordPress dashboard, you can head to the “Data” section and select “Visualizations” to see a ton of graphs and data points for your blog. Once you’ve gotten your data into the right places, you can analyze it and make use of the reports and graphs to make sure your blog is performing as expected.

Importing Google Analytics Data into your WordPress blog

After you’ve got your data in place and you’re ready to analyze it, the first step is to import it into your WordPress blog. You can do this by clicking the “Data” option under the “Visualizations” section in your blog’s dashboard, and selecting “Import Data” from the drop-down menu.

Next, select “Select Folder and Click” to navigate to your WordPress data directory, and select the “” file to load the file into your WordPress blog. Once you’ve got the data loaded, select “Next” to move on to the next section.

How to Start a Blog

Why is Google Analytics Important for Bloggers?

When you set up a blog, your top goal is to acquire more traffic and followers. The Google Analytics website lets you make data-driven decisions by displaying important statistics.

What are the Benefits of Installing Google Analytics in WordPress?

The benefits of installing Google Analytics in your WordPress blog are almost too numerous to list. You can use the data from the platform to create custom reports and graphs, create email notifications when there are new visitors to your blog, and track your blog’s SEO performance. You can also set up Google Analytics to track your blog’s progress and provide optimization tips.

Disadvantages of Installing Google Analytics in WordPress

There are a few disadvantages to installing and using Google Analytics in your WordPress blog. First, if you choose to use the free version of Google Analytics, you won’t be able to create certain advanced reports and graphs. You’ll also have to know the IP address of each of your readers, which can be a burden if you aren’t running a blog that’s connected to the internet.


In this article, we’ve covered how to install Google Analytics in WordPress – the easy way. Now that you know what’s involved, you can get started by installing Google Analytics on your blog. With this handy guide, you’ll be well on your way to increasing your blog’s traffic and conversions.

Do you have questions about how to use Google Analytics in WordPress? Please leave a comment below and we’ll do our best to help. If you’ve already installed Google Analytics in your blog and would like to share your experience, please feel free to do so in the comments section. Now it’s your turn to start growing your online business. Keep up the great work and don’t forget to let us know how things go!

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Hello! My name is Pooja Gupta, I am a professional hindi blogger who likes to write a lot. I like reading books surfing Internet and cooking testy foods.

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